Dr. Maya Assi
DMD, Certified BioDentist, TEDx Speaker, Co-Founder Alpha Dental Practice and Implant Center
Chealen Martin is a seasoned executive with 18 years of experience in the sleep industry, having worked with some of the world’s largest and most recognized sleep brands. Throughout his career, he has developed a deep understanding of sleep science, product innovation, consumer behavior, and the critical role quality sleep plays in overall health and well-being. With an MBA from Auburn University and a career built around leadership, innovation, and growth, Chealen has developed a passion for challenging conventional thinking and bringing meaningful advancements to the sleep industry.
As President of DreamFit, Chealen joined the company with a clear mission: to help change the way people sleep by bridging the gap between premium sleep products and the growing demand for proactive health and wellness solutions. He believes the bedroom represents one of the greatest untapped opportunities to improve everyday health, recovery, and performance.
That vision has helped drive DreamFit’s introduction of the Grounding Sleep System, an innovative approach that integrates grounding technology directly into the sleep environment. Designed to make grounding simple, accessible, and part of an everyday sleep routine, the system represents an exciting step toward exploring the intersection of sleep, technology, and holistic wellness. Chealen is passionate about connecting emerging wellness innovations with practical, real-world applications. At Biohackers World, he looks forward to sharing his perspective on the future of sleep, the evolving science of grounding, and why the next frontier in health optimization may begin with the eight hours we spend in bed.
For 40 years, DreamFit has pioneered luxury sleep products, bringing exceptional comfort and thoughtful innovation to more than 20 million happy customers across the United States. Building on that legacy, DreamFit introduces the first and only patented grounding sleep system that uses natural grounding solutions without metals. This approach brings a new dimension to the sleep experience while delivering the quality and luxurious comfort customers have trusted for decades. At DreamFit, we believe better rest begins with purposeful design. From our signature sleep essentials to our latest grounding innovation, we remain dedicated to creating products that help people feel at home in extraordinary comfort.
To improve the lives of our customers through healthy sleep